Wednesday, April 8, 2009

TALES OF THE COCKTAIL ANNOUNCES THE OFFICIAL COCKTAIL OF THE 2009 EVENT

WHAT:

Tales of the Cocktail, the annual culinary and cocktail festival, announces the winning bartender and recipe of their annual Cocktail Competition to determine the “official cocktail” of the event.

Tales of the Cocktail in partnership with Culinary Concierge Magazine and CocktailTimes.com invited bartenders to submit a winning recipe for the Official Cocktail Competition of the 7th Annual Tales of the Cocktail.

For our seventh anniversary, we stirred things up with our annual cocktail competition and asked bartenders to create a julep that we can use as our official cocktail at this year’s event.

Originally, the term julep would have been used to refer to a medicinal potion, but in the American South it was used to refer to a heavily iced beverage of some type of spirit, sugar and mint.

Today, a “mint julep” is usually thought of as that classic drink of the Kentucky Derby, served in its quintessential silver cup. In truth however, a julep can take a variety of forms, and we have found a recipe that would help us illustrate this fact.

Bartenders all over the world have been turning back the clock to rediscover forgotten drinks and recipes with flips, bucks and cups, which are appearing on many menus around the world.

The annual Official Cocktail Competition finals took place at in April. Judges throughout the process, included author, David Wondrich, Mixology Research Engineer, Robert Hess, TV Personality Lorin Gaudin, Yuri Kato, Editor of CocktailTimes.com and Chris Hannah of Arnaud’s French 75 Bar.


WHEN: Monday, April 20, 2009
2:00 pm (Start Time)
rsvp@talesofthecocktail.com


WHERE: Cure
4905 Freret Street
New Orleans, LA 70115

About Tales of the Cocktail
Tales of the Cocktail is an internationally acclaimed festival of cocktails, cuisine and culture held annually in New Orleans, Louisiana. The event brings together the best and brightest of the cocktail community—award-winning mixologists, authors, bartenders, chefs and designers—for a five-day celebration of the history and artistry of making drinks. Each year offers a spirited series of dinners, demos, tastings, competitions, seminars, book signings, tours and parties all perfectly paired with some of the best cocktails ever made.

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society is a non-profit organization committed to preserving the unique culture of dining and drinking in New Orleans and the storied bars and restaurants that have contributed to the city’s world-wide culinary acclaim. This organization supports members of the hospitality industry through education and the production of events like Tales of the Cocktail and, most recently, Trails of the Cocktail, a scholarship program for emerging talent in the New Orleans cocktail industry.

Every summer spirits from around the world descend on America’s most soulful city. This summer will be no different as Tales of the Cocktail returns. Join us for a spirited schedule of cocktails, cuisine and culture that will stir even the most idle of souls.

For more information on Tales of the Cocktail, visit www.TalesoftheCocktail.com and register your name to receive email updates, ticket-sales announcements and to view the exciting line-up of events and celebrity presenters for 2009. TICKETS ARE ON SALE NOW.

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