Monday, April 25, 2011

New Beer Brings the Best of Two Regions Together

Bend, Oregon’s Deschutes Brewery and Kansas City, Missouri’s Boulevard Brewing Company collaborate on a White I.P.A.

25 April 2011 - Bend, Oregon– Deschutes Brewery and Boulevard Brewing Company today announced that they will release two versions of a new collaboration beer later this summer. The style, which is described by brewmasters Steven Pauwels of Boulevard and Larry Sidor of Deschutes as a White I.P.A., combines Boulevard’s expertise in making Belgian-style witbiers with Deschutes’ mastery in brewing hop-forward ales. The ale will be made at both breweries and released simultaneously throughout each of their distribution territories.

“To say we’re excited about working with Deschutes on this project would be an understatement,” said Pauwels. “We have a lot of respect for Larry and his team, and we look forward to sharing our knowledge with them through the collaborative process.”

Pauwels and Sidor began exploring the idea of brewing together after crossing paths several times at craft beer events around the country. The brewers discovered they had much in common in their brewing philosophies, both pushing the envelope whenever possible, yet remaining dedicated to the time-honored traditions that keep them consistent and grounded.

“It will be interesting to see how similar the brews turn out despite being brewed more than 1,600 miles apart,” said Sidor. “That’s part of the fun of working together with a brewery like Boulevard. We both use the latest technologies but also stay true to traditional brewing ingredients and methods.”

Despite both beers being characterized as White I.P.A.s, there will be differences in packaging and in how they will ultimately taste. Brewed at their Bend, Oregon facility, Deschutes’ version will be the second beer in their new Conflux collaboration series and will be distributed throughout their 18-state region in kegs and 22-ounce bottles. Their first collaboration, brewed with Hair of the Dog Brewing Company, is still aging in wood barrels.

Boulevard’s version, christened Collaboration No. 2, will be distributed throughout their 20-state region as part of the Smokestack Series seasonal lineup in kegs and 750ml bottles. The brewery’s first collaboration, a partnership with distinguished Belgian brewer Jean-Marie Rock, was released in January of 2010.

About Deschutes Brewery
Located on the banks of the Deschutes River in beautiful Bend, Oregon, Deschutes Brewery is in the business of daring people to expect more from their beer. That’s why we started off back in 1988, selling Black Butte Porter at a time when others were sure a dark beer would never catch on. Our brewers love to buck convention, especially if it makes someone nervous. For us, however, the highest praise is a raised glass and a toast of “Bravely Done!” For more information about Deschutes Brewery and its courageously crafted beers, please visit www.DeschutesBrewery.com, on Facebook at facebook.com/Deschutes.Brewery or on Twitter at Twitter.com/DeschutesBeer.

About Boulevard Brewing Company

Boulevard Brewing Company has grown to be the largest specialty brewer in the Midwest, dedicated to the craft of producing fresh, flavorful beers using traditional ingredients and the best of both old and new brewing techniques. Boulevard’s portfolio of year-round and seasonal beers is available in fourteen states, primarily in the Midwest, with selected offerings distributed in an additional six states. For more information about Boulevard visit www.boulevard.com, on Facebook at facebook.com/Boulevard or on Twitter at twitter.com/Boulevard_Beer.

Friday, April 15, 2011

First American Hombrewers Association Rally in Rolla, MO

ROLLA, MO-The Public House Brewing Company, located at 600 N. Rolla St. in downtown Rolla, is excited to announce its first-ever AHA Rally to be held on Saturday, April 23rd, from 1-4pm at the brewery. This event, held in partnership with the American Homebrewers Association, is designed to give homebrewers as well as beer enthusiasts a chance to learn more about brewing beer at home, see demonstrations of various brewing methods, and participate in a Q&A session with Public House owners and brewers.

Event participants will have a chance to taste all four of Public House's core beers: Public House Kolsch, Bird and Baby Mild Ale, Public House American Pale Ale, and Revelations Stout, as well as a special seasonal beer available for the first time that the brewers, Jason Stacy and Rod Murray, have brewed especially to commemorate the brewery's first time hosting an AHA rally.

Co-owners Josh Goodridge and Josh Stacy are thrilled to debut this new brew to the beer-loving public. However, they are keeping the specific style of beer under wraps until the Rally. "People will have to come to the Rally if they want to be the first to taste this new beer. We can tell you, though, if you love good beer, it will definitely be worth your time," Stacy said. "Join us for an afternoon of education, fun, and most importantly...Beer!" Goodridge added.

The event is free to AHA members and admission for non-members is $33 (family discounts available), which includes an AHA membership, a subscription to Zymurgy (the publication dedicated to homebrewing), access to all of the day's events, door prizes, and much more. Space is limited so please RSVP by going to www.publichousebrewery.com and clicking on the Rally link, followed by the "RSVP Now!" link, or call (573) 426-BEER / 426-2337.

Thursday, April 7, 2011

Pilsner Urquell Unveils Master Home Brewer Competition

Competitions in New York City, Washington, D.C. and Chicago to award trips to Prague

CHICAGO (April 7, 2011) - In 1842, Josef Groll brewed the world's first golden beer and revolutionized an entire industry. Pilsner Urquell, translated as "original source," remains a revered beer, both for its importance in beer history, as well as its intricate brewing process, including use of soft water, Saaz hops, pale malts and triple decoction.

Pilsner Urquell is inviting home brewers throughout the U.S. to take their shot at brewing a Czech-style pilsner, aiming for the standard Groll first brewed nearly 170 years ago. Three winners have the chance to earn trips for two to Plzen, Czech Republic this fall to tour the historic brewery, as well as attend the International Master Bartender Competition in Prague.

The Pilsner Urquell Master Home Brewer competitions will take place in New York, Washington, D.C. and Chicago this August, inviting home brewers from across the country to take on this challenging beer style.

Each competition will feature a panel of experienced judges, including Vaclav Berka, the Pilsner Urquell Brew Master in Plzen. Contestants will need to bring along three 10 to 14-ounce bottles of their home brew. The judges will sample each beer and select winners based on the following criteria:
* 70% -- Accuracy to style (Czech-style pilsner)
* 15% -- Cleanliness (absence of off flavors)
* 15% -- Artistic impression

"Home brewing is becoming more and more popular, and these brewers keep getting more talented, so we're excited to offer this challenging opportunity," said Berka, who is only the sixth Pilsner Urquell Brew Master since 1842. "The competitors will need to brew carefully, but the potential prize, including their wonderful batch of beer, should be a strong incentive."

The dates for the Pilsner Urquell Master Home Brewer competition are:
* New York, NY -- August 8, 2011
* Washington, D.C. -- August 10, 2011
* Chicago, IL -- August 12, 2011

Pilsner Urquell is limiting the competition in each city to the first 50 home brewers who reserve a spot by emailing their name, phone number and competition city to PilsnerUrquelUSA@gmail.com. Pilsner Urquell will follow up directly with contestants to share the exact time and location of the competitions. More information and official rules are available at Facebook.com/PilsnerUrquellUSA
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No purchase necessary. Contestants must be 21 or older, and a legal resident of the United States (except CA). Void in CA and where prohibited by law. Begins at or about on 04/04/11 and ends on 08/012/11. Log on to Facebook.com/PilsnerUrquellUSA for entry details and for official rules.

About Pilsner Urquell
Created in Plzen, Czech Republic in 1842, Pilsner Urquell revolutionized the brewing industry as the world's first golden beer, creating a new style of beer that became known as pilsner, named after its city of origin. For more than a century and a half, Pilsner Urquell has been offering discerning beer drinkers a balanced and refreshing beer that has become the standard against which all others are compared. Nearly 90 percent of the world's beer is a variation of the original golden beer, making pilsner the most popular beer style in the world and further establishing Pilsner Urquell as a true original. For more information visit www.pilsnerurquell.com .